Verified Visits FAQs
- Why do I have to pay for non-viewable impressions?
- Do I need to do any integrations for google analytics or any other platform?
- I’ve heard view ability can hurt reach in a direct response display campaign, is my volume going to go down?
- Since all your performance is verified viewable, do you only charge for viewable impressions or a vCPM? Isn’t this what the IAB & MRC want to move to?
- I like to use 3rd party analytics systems like Google Analytics, how can you fit in?
- What are the best practices when comparing GA to your Reporting Platform? Should I adjust my GA session window accordingly?
- What if I just want to display a percentage of the conversions driven by my View Throughs?
- What is the purpose of a click window?