Recommended Monthly Spend: 10k
Viewability: Can target any % needed
Metrics To Target:
- Overall ROAS / eCPA / ROI
- Brand Lift (Against Control Group)
Prospecting Campaigns require a ramp up period of 2-3 weeks before performance starts to increase. During this time period, the campaign is frequently optimized and modified to find a refined and curated audience of users that is most similar to your current audience and most likely to be a potential customer.