knowledge base

We're here to help.

Follow

Reporting

Overview:

  • SteelHouse has the ability to report on 1,000+ data points
  • Our reporting philosophy is that if we have the data, you have the data

Report Types:

Overall Performance:

  • Provides an overall view of all SteelHouse campaigns that are currently running
  • Includes all campaigns for all channels that you are running through SteelHouse
  • Reporting on Last Touch Conversions & Cost Metrics for all channels

Campaign Performance:

  • Provides insight into how campaigns are performing individually
  • Provides ability to select an entire channel or a specific campaign(s)
  • Provides ability to see how each of your segments are performing
    • One segment per campaign

AD Group Performance: 

  • Gives insight into ad groups within each campaign
  • Purpose of this account is to report on your A/B tests that you have run, so you are able to choose the most effective creative unit for your segments of users

Publisher Performance:

  • Includes all publishers that your display campaigns are running on
  • Goes a step further to provide you impressions, clicks, conversions, conversion order amount, and click rates

API:

  • We created an http request API that can be accessed from your personal browser which allows you to pull real-time data at your convenience 
    • Available in a webpage/browser format or in a downloadable excel
    • API can be formatted into JSON or CSV, provided your development team has the ability to run this API into your internal reporting platform to automatically update
Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request

Comments

Powered by Zendesk