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Creative Lab Sees a 245% Total Lift in Holiday Conversions Using SteelHouse Slingshot

A worldwide leader in digital entertainment products, Creative Labs, Inc., needed a solution to help drive site traffic, shorten the purchase cycle, and increase online sales.

THE CHALLENGE

Increase conversions, average order values, and revenue during the holiday season.

THE SOLUTION

SteelHouse launched two Slingshot campaigns pairing offsite retargeting with matching onsite Real Time Offers. By using multiple channels to enforce their message, the online retailer saw tremendous results on both campaigns.

KEY TAKEAWAYS

Adding Slingshot to retargeting campaigns, means consistent messaging on or offsite. Creative Labs saw a 27% increase in average order values and a 332% lift in revenue per visitor on their holiday campaigns – overall, a 245% total lift in conversion for the holiday sales period

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