knowledge base

We're here to help.


SteelHouse Analytics Overview

  • As it pertains to Revenue, SteelHouse Reporting is set to capture and report on a last click attribution model on campaigns within the SteelHouse platform
  • The revenue data you may see in your Analytics platform can be skewed to the tune of 60%
  • SteelHouse revenue will traditionally be higher than GA's reported revenue. Thus, if you are running campaigns in multiple channels, your analytic platform may not credit SteelHouse with a conversion even though SteelHouse has been serving ads to the User along their path down the conversion funnel
Was this article helpful?
1 out of 1 found this helpful
Have more questions? Submit a request


Powered by Zendesk